WORK WITH ME  



Strengthen your social media presence, build community engagement, curate successful events, bolstered with a
supportive content strategy.


There are a few domains where I can support your business. When they’re in alignment, it creates a flywheel effect, bringing in revenue sustainably.

Social Media Marketing

Brand is the full picture of how you're perceived, and your social channels are often a customer's first touchpoint.

Social media strategy isn’t just posting, moderating comments and hoping for the best; it’s extending your brand with deliberate messaging and storytelling, building influence and moving people to act.

    • Audit: Quick foundations check ensuring visual voice, and conversion path are all in alignment.

    • Listen: Map audience sentiment, follower demographics and what’s actually resonating.

    • Position: Clarify positioning and sharpen the narrative so content pulls in the right people.

    • Execute & Scale: Build a realistic content plan, set automations, and hand over a playbook your team can maintain.

    • Social Content Strategy

    • Instagram

    • TikTok

    • Linkedin

    • Employer Branding

    • Personal Branding

    • Storytelling

Events & Experience Strategy

We all crave connection. But the boring happy hour with a bag of pretzels? It won’t cut it anymore.

Events should be tactile, aligned with your brand, and designed to be memorable, authentic and entertaining for your community, all while creating measurable impact.

    • Purpose first: We start with your “why” of building the event - aligning on the goal whether it’s building loyalty, exciting press, conversions, or internal culture.

    • Reality check: Confirming the budget, partners and timelines; and yes, I can make a big impact even on a small budget!

    • Design: Concept → marketing plan → guest experience, building soft touches and precision at every point.

    • Deliver & learn: I run the event so your team can focus on engaging with your guests, then I deliver a recap with learnings and ROI.

    • Full-scale conferences & summits

    • Booth production

    • Staff & employee event training

    • Meetups & off-sites

    • Partner & client events

    • Community Events & Gatherings

    • Supper clubs & bespoke dinners

    • Music videos & photoshoots

    • Performing arts programs

Community Strategy & Cultivation

Calling a group of people a “community” doesn’t make them one.

Community is built around a clear idea of what you stand for and a commitment to find people who resonate. Done right, community becomes a revenue multiplier and an unbeatable competitive moat.

    • Find the people: Map who already cares (and why).

    • Define their needs: What are members looking for to feel a deeper engagement with our brand, and how does that vary?

    • Build the system: Referral programs, ambassador frameworks and feedback loops that scale.

    • Sustain & measure: Practical operations and resourcing to keep the community healthy long term.

    • Community building & management

    • Survey & interview research

    • Brand evangelism

    • Ambassador programs

    • Partner programs

    • Referral programs

Content

Owned content strengthens your influence.

Through owned content, you have the power to build your reputation as a thought leader. Launching a podcast, creating a zine or a newsletter frees you from algorithm changes and lets you speak directly to your people in a way that feels personal and resonant, all while building lasting authority.

    • Start with clarity: Goals, vision, and voice: who are we speaking to and why?

    • Landscape: What are top voices in your industry discussing and where’s the gap?

    • Plan: Pick a manageable content mix (podcast, newsletter, blog, speaking engagements, etc).

    • Publish & sustain: Produce, distribute and create a cadence plan that you and your team can maintain.

    • Podcasts (host, guest coordination, production)

    • Zines

    • Whitepapers

    • Newsletters

    • Blog writing

    • Ghostwriting

    • LinkedIn personal brand & thought leadership

    • Case studies

We’ll explore which level of support fits your goals, timelines and budget. Expect a clear recommendation and next steps at the end of your discovery call. 

Services that fit your needs:

  • Fractional  Leader

    Full-time, embedded support for founders and teams that need someone to take the wheel.

    I join your team for a minimum of 3 months, lead strategy and execution, and upskill your team so they can run things after I leave.


    Deliverables: weekly leadership touchpoints, 90-day roadmap, playbooks + handover.


    Engagement model:retainer / project fee.

  • Consultant

    Project-based support for specific outcomes (one-day workshops, 4–12 week sprints, campaign launches).

    I act as an extension of your team to deliver a tactical outcome and leave behind clear next steps.


    Deliverables: workshop outputs, project plan, deliverable handoff.

    Engagement model: day rate or fixed project fee.

  • Advisor

    Light-touch strategic support: brainstorms, campaign vetting, board/advisory sessions. I’ll be your sparring partner.

    Think of me as the one that guides and sense-checks what’s next, offering senior level insights and support.


    Deliverables: monthly strategy sessions, ad-hoc reviews, short memos.

    Engagement model: monthly retainer (min. 3 months).

Not sure which fits? Book a 20-minute discovery call.

Not sure where to start?
Book a Spark Session: a 1-day strategy sprint to clarify what’s next for your brand.